EXPEDIA x LIVERPOOL FC

Finding Liverpool

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Since Liverpool FC missed out on Champions League football, fans had no reason to galavant across Europe. So instead, we created a season-long campaign that inspired fans all around the world to visit Anfield and enjoy everything the city of Liverpool has to offer.

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Introducing ‘Finding Liverpool’ a three-part series that travels the globe to explain how fans and players fell in love with a port city in the northwest of England.

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As one half of the lead creative team, I worked across the whole campaign - from ideating the campaign concept to overseeing the production of the content series, trailer cutdowns and social teasers.